A Business Transformation Model for New Growth


Digital Transformation Canvas : NEW EDITION 2022 (Digital Transformation The Series)

A comprehensive strategising toolkit with a step-by-step guide to Digital Transformation and a compilation of case studies from top companies in the world.


Now available at amazon.com

The Digital Transformation Canvas is a comprehensive toolkit for strategising and implementing digital transformation for business.

The canvas is developed from the case studies of top 20 companies that have successfully completed digital transformation in the past 10 years according to a study published by Harvard Business Review.

Included in this book are the best practice stories from both global companies such as Netflix, Adobe, Amazon, Ping An, Nestle, Stripe, 23andMe.

Whether you are a business owner, an entrepreneur, an executive of a big enterprise, an owner of an SME, a startup, or a non-profit organisation, this book will help you:

  • understand what digital transformation means and how it can help your business achieve new growth;

  • learn to use the 9-step guide of Digital Transformation Canvas from 10 case studies of top companies in Thailand and in the world;

  • learn to use the 5Ds model to achieve digital transformation;

  • know where to begin and how to successfully complete digital transformation;

  • measure the success of digital transformation using the success indicator survey.

Business transformation guide for practitioner

  • 9 real world case studies

  • 10 workshops

  • 9 tips and tricks for transformation

A Business Transformation Model for New Growth

A comprehensive strategising toolkit with a step-by-step guide to Digital Transformation and a compilation of case studies from top companies in the world

From Principles & Process To Real Business Transformation

Begin, Assess, Design, and Measure Your Success with 3 essential tools Digital Maturity Assessment, Digital Transformation Roadmap Model, and Digital Transformation Metrics

A step-by-step guide to transforming your business in the digital age

Learn the 5 Principles of Digital Transformation

  • Competition

  • Customer Experience

  • Data

  • Innovation

  • Transformation in Action

Ethan Than

Advisor | Author | Lecturer | Speaker


  • Founder of Digital Transformation Academy

  • Digital Transformation Consultant for large enterprises and SMEs with more than 15 years of experiences

  • Lecturer at Chulalongkorn Business School - CBS (Faculty of Commerce and Accountancy, Chulalongkorn University) and Technopreneurship and Innovation Management Program Chulalongkorn University (CUTIP)

  • CEO of sfia

  • Best-selling author of Digital Transformation The Series

      1. Transformer Playbook

      2. Digital Transformation Compass

      3. Digital Transformation Canvas

      4. Digital Transformation in Action

which are also available at amazon.com

Digital Transformation Academy launches e-books as Thai business survival aids

The Nation Thailand

Digital Transformation Canvas meets urgent need in Thailand

The Story Thailand